Ms
ANA BELEN MARTINEZ
(ALBA SYNCHROTRON)
19/06/2015, 09:50
Best Practice
ALBA is a 3rd generation synchrotron light facility located in Cerdanyola del Vallès (Barcelona) and it is the most important scientific infrastructure ever built in Spain.
The facility is based on a chain of accelerators which produce, accelerate and store in a synchrotron ring electron beams which emit synchrotron light ranging from infrared up to hard X-ray. Its seven operational...
Ms
Nicoletta Carboni
(CERIC-ERIC)
19/06/2015, 10:05
Best Practice
CERIC-ERIC is a distributed Central European Research Infrastructure Consortium set-up as an ERIC by the European Commission. Its mission is to offer an integrated, quality-based open access to a set of complementary facilities operating in nine Central European Countries.
The access is free for the best projects in nano-level analysis and synthesis of materials and biomaterials. By this...
Ines Crespo
19/06/2015, 09:35
Best Practice
NMI3, the Integrated Infrastructure Initiative of Neutron scattering and Muon spectroscopy, is a consortium of the main European neutron and muon facilities, funded through the EU-FP7. A work-package is dedicated to dissemination, which is coordinated by the Information Manager, responsible for promoting the project’s activities and results. As most scientists do not contact us about their...
21.
Public communication structure enhances scientists’ public engagement. A comparative assessment.
Dr
Claudia Loaiza Escutia
(University of the Basque Country)
19/06/2015, 10:20
Best Practice
Internal public relations offices in research institutes play a more important role in the generation and promotion of communication activities with the general public than the motivation of scientists. According to our cross-European empirical study, these offices also have a positive impact on scientists when their motivation to engage in these kinds of activities is low. This study included...
Oana Sandu
(ESO partner)
19/06/2015, 10:35
Best Practice
Keywords: branding, crisis communication, outreach campaigns
Summary: Error and trial is a basic approach in science. Yet, in science communication we often tend to project the image of a perfect institution. In doing so we miss the opportunity of building a strong, authentic brand that people can connect with.
This talk will explore the idea that error or the challenges an institution...